Who will you meet?

Mobile Operators

• Understanding the threats from iPhone and Android
• Discovering what are the future strategies of the entire handset value chain
• Learning how to improve performance and connectivity
• Targeting the customer and delight them with the right content
• Securing the device against malicious and unwarranted usage
• Creating innovative services to increase the user experience on the handset

Handset Manufacturers

• Understanding the threats from iPhone and Android
• Discovering what are the future strategies of the entire handset value chain
• Reducing the time to market and lowering the development costs of mobile handsets to get these handsets to market ahead of the competition and at competitive prices
• Learning what the latest UI technologies are - the features that sell phones
• Targeting the customer and delight them with the right content
• Learning how to support the developer community and what the latest application development tools are

Content Providers

• Discovering what are the future strategies of the entire handset value chain
• Learning what content and services are being used by users especially on the iPhone
• Discovering what type of content is required for the new UIs, applications and services on mobile handset
• Addressing brand, intuitive content, personalisation and social networking

Application Developers

• Discovering what are the future strategies of the entire handset value chain
• Understanding what iPhone and Google are delivering to the handset industry
• Learning what the latest UIs are to delight the end user
• Understanding the latest threat and advantages of the evolution of the mobile operating system
• Attending the development masterclasses